Profile Draft
- https://www.paradiseeye.com/ - https://business.stgeorgechamber.com/list/member/paradise-canyon-eye-care-10017 - Verification notes: Founder/CEO Dr. Joseph Fife, OD. Founded 2006 (per site narrative; Yelp lists 2008 — minor discrepancy). Address 1449 N 1400 W Ste 2. St. George Chamber member.
Paradise Canyon Eye Care is a St. George optometry practice founded by Dr. Joseph Fife, an optometrist who serves as the practice's founder and CEO. The practice operates from an office on North 1400 West, in the newer commercial corridor on the city's northwest side, near the Snow Canyon-adjacent residential areas.
The practice offers general optometry plus an optical dispensary, with a clinical scope that handles routine vision care, contact lens fittings, and management of common conditions like dry eye and glaucoma. The owner is publicly named with credentials, and the practice is a St. George Chamber of Commerce member, which is itself a corroborating verification signal.
Web presence is strong; the chamber profile and the practice's own site cross-reference cleanly. The minor verification footnote is a small founding-year discrepancy: the practice's own site narrative implies a 2006 founding, while the Yelp listing references 2008. Either is plausible and the difference is minor, but the register's voice should reflect whichever date the practice itself confirms.
Unresolved Questions
- Confirm exact founding year (site implies 2006; Yelp lists 2008).
- Confirm any associate optometrists in addition to Dr. Fife.